Brave New World

Umair Haque’s Checkliste für neue Weltordnung:

(Old)	(New)
Choose evil. Industrial era business is unrepentantly and almost sociopathically evil: shifting costs onto others, while striving to internalize benefits.	Choose good. … The opportunity cost of defending evil for Detroit was never learning how to choose good – and that’s a crucial mistake.
Selfishness is self-interest. What’s strategic is supposed to be what’s in the firm’s self-interest.	Purpose is self-interest.
Maximize destructiveness. The goal of orthodox strategy is to destroy the ability of others’ to imitate or commoditize you. And Detroit was a master of the art of destructive strategy: patenting, trademarking, and litigating	Get constructive. … Can they let demand spark and fuel co-creation, can they co-produce from a pool of shared resources, are they capable of letting value activities be co-managed, are they tuned to cooperate?
Seek differentiation. … industrial era differentiation is too often just skin-deep: the same lemons with slightly different marketing, distribution, and branding.	Seek difference. Ultimately, the problem is simple: differentiation is about perception. Difference is about reality. People in the 21st century aren’t the zombified, braindead consumers of the 20th century.
Seek agility. Strategy is in many ways simply the avoidance of crisis – the evasion of threat, weakness, and vulnerability. The goal of strategy as the avoidance of crisis is simple: agility.	Seek crisis. By insulating themselves from real-world economic pressures, boardrooms also dilute and sap incentives for innovation and renewal.
Advantage happens against. Orthodox econ holds that it is through the pursuit of competitive advantage that corporations create the most value most quickly and reliably. … It sought a nakedly competitive advantage – against suppliers, dealers, consumers, and society alike. The result is an industry crippled by structurally antagonistic relationships with labour, buyers, suppliers, consumers, and society alike.	Advantage happens for.

☍ 19.11.2008 /via @bubblegeneration # bubblegen trends

kommentare

ich verwende das kommentarsystem disqus, mit dem man mit verschiedenen accounts oder als gast (option 'I'd rather post as a guest') kommentieren kann. es wird erst nach dem klick eingebettet, bei bedenken bitte erst nach zurkenntnisnahme der (datenschutzinfos) kommentieren.