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Winner take all vs. local Winner take all vs. local - Seth Godin mal wieder mit einem erstaunlich schlüssigen Tipp für Freelancer und kleine Startups.

The winning strategy for the local business or freelancer, then, is:
a. provide a product or service that truly works better when it's local, and
b. do it in a way that works better when it's small, custom, connected and not in search of economies of scale.
/via @sethgodin #