Velvet Goldmine

So what does this have to do with a Twitter business model? Twitter, potentially, has the ability to deliver unbelievably smart advertising; advertising that I actually want to see, and they have the ability to deliver search results far superior and more accurate to Google, putting Twitter in the running to beat Google in the latent quest to the semantic web. With some really intelligent data mining and cross pollination, they could give me ads that makes sense not for something I looked at 3 weeks ago, or a link my wife clicked on when she borrowed my laptop, but ads that are extremely relevant to ‘what I’m doing right now’.

Radar über eine mögliche Monetarisierungsform von Twitter: The Twitter Gold Mine & Beating Google to the Semantic Web (hypertargeted ads, da sich im Verlauf vglw. echte Interessenprofile ableiten lassen, die dank der kontextuellen Echtzeitkomponente (die in dieser Form kaum emulierbar ist) quasi steroid-isiert wird)