Berlin based trommsdorff + drüner – a company specialising in the management and marketing of innovations – created a deck of poker cards as handout for their clients at workshops and presentations to provide them with a fun way to learn about Web 2.0 startups they felt they should know about.
You can play poker with these cards but
everything has a meaning: Hearts are for networking, diamonds for information, spades for entertainment and crosses for commerce. The value is determined by the “business sustainability” of the startup.
No surprises as far as the selection of startups is concerned, but the cards are carefully drafted and contain condensed information on criteria like revenue streams, game mechanics, user empowerment, the long tail-ability, supposed business sustainabilty and some facts about traffic etc.
Yesterday they started a blog called Web 2.0 Poker which will provide additional information on each startup. Decks of cards also can be purchased for 8 Euro.
(If you are a loyal reader and this concept sounds familiar you are right, see our coverage of webquartett.de a few weeks ago. Before anyone cries out foul it should be noted that they have been handing out these games before webquartett was around.)
(This article originally was written for blognation Germany. Since blognation is gone I have reposted it here)